Salon remodeling involves considerable organizational effort as well as significant financial investment. Here are some considerations that should help you to evaluate if it is worth the investment of remodeling.
There are several reasons why a periodic redesign or restyling of a beauty salon should be undertaken:
If you want your salon to have a positive impact on your clientele it is necessary for it to communicate the proper image, given that several treatments are offered to improve your clients' physical as well as psychological sense of well-being. In particular, the remodeling helps to:
Remodeling acts as a big motivational spur on the people inside your salon:
Remodeling determines a direct economical advantage to the beauty salon:
Every salon should be periodically remodeled. However it is not possible a priori to determine whether it is necessary to renovate your salon because the timing for remodeling depends on several factors:
Major trend movements are linked to the fashion market as a whole, and therefore change approximately every 4 to 5 years. For this reason the remodeling of the salon should follow the same pattern.
Apart from market trends, an evident sign of the necessity to remodel is the decreasing ability to attract new customers or, worse, the loss of habitual customers.
A very important element affecting the necessity to remodel is represented by the type of clientele the beauty salon is targeting. For example:
In general, we suggest a restyling at least every 2 to 4 years with a complete remodeling every 3 to 6 years, according to different clientele targets. Finally, we remind you that remodeling the salon affords the opportunity to update the overall technological equipment and processes within the salon which affords a better cost optimization in terms of increased labor productivity, with gains in terms of image and increased turnover.
In order to achieve the best results from a remodeling or restyling it is highly recommended that one asks for the professional assistance of a specialist. In fact, the specificity as well as the technical complexity of this business operation necessarily leads to consult a designer who clearly understands the salons' problems and the best techniques for attaining effective resolution of them. For this reason, we are able to offer the experience of a team of designers who have several years of specific, practical knowledge in salon designing and remodeling, and who will be glad to propose a customized plan able to best satisfy your needs.
GAMMA & BROSS S.p.A.
Via Mazzini 62E, Castiglione
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